Find Sources of Participants - I

Okay. So far so good. You have analyzed the user profile for your product, received confirmation that indeed you understand who the end user is, and have developed a list or matrix of the people within your user profile who you would like to test with a description of their characteristics. The next step is to
recruit the people who fit this description to participate in your test.
Now let's discuss some of the sources from which you can acquire participants. The following sections discuss the most common ones. Some sources require creativity and tenacity to exploit to the best advantage. Some sources generate large numbers of responses but don't always net quality responses. We have listed our ideas for sources in order of how much work or expense each takes for the test moderator or recruiter, from least work and expense to most expense and time.